Sales & Marketing Blogs

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Impact of bad data on b2b sales

The Effect Of Bad Data On B2B Sales

Data holds the value of gold when it comes to sales and marketing. We live in an age where businesses have become consumer-centric due to which data assumes more importance. If you are someone who is closely associated with sales … Read More

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Sell me this pen - best responses!

“Sell Me This Pen” – How To Crack The Most Dreaded Question

As a sales or marketing person, you would have come across this question “sell me this pen” at least once during your interviews. While the question may look pretty straightforward, to clear the air, it is not. In fact, it … Read More

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what is sales management

What Is Sales Management & Why Is It Important?

Despite having a knack for closing the deals, having an effective marketing strategy and possessing a well-crafted website, you are not able to maximize your profit? The aforementioned elements are required for an organization but not enough to maximize your … Read More

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sales pipeline management

What is Sales Pipeline Management?

Are you wondering why there is no improvement in your sales? The answer lies within your sales pipeline. If your sales pipeline management process is efficient, there should be some changes in your sales every day. According to Vantage Point … Read More

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The ultimate lead nurturing strategies

9 Ultimate Lead Nurturing Strategies

Lead nurturing is one of the toughest things to do in the buying process. There are various reasons and statistics to back the statement. Here are some figures to baffle your mind: 80% of the possible sales opportunities are lost … Read More

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B2B sales trends in 2020

9 B2B Sales Trends That You Should Know In 2020

In the realm of B2B sales, observing buyers’ behaviors and being aware of the current trends are the key talents to grow the business. As we are at the beginning of the year, we need to be aware of the … Read More

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what is lead nurturing

What is Lead Nurturing and How Does it Work?

Most B2B sales professionals believe that a lead is one of the most important aspects of business development. Almost every sales approach starts after a lead is identified. In an ideal world, a lead will move efficiently through your sales … Read More

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motivational sales quotes

40 Motivational Sales Quotes for Your Sales Team

Ups and downs are part of life. No matter if it is a life of a salespeople or other professionals, sometimes motivational quotes are required to boost the day to day life. Once in a while, you fall sick and … Read More

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Buyer persona vs ideal customer profile

Buyer Persona and Ideal Customer Profile – What’s The Difference?

Every sales or marketing professional is more or less acquainted with the term buyer persona. The term ideal customer profile is generally the lesser-known one. Although they seem quite similar, there’s a fine line of difference between the two. In … Read More

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