Hospital vice presidents (VPs) are the gatekeepers and drivers of many purchasing, clinical, operational, and strategic decisions inside health systems and hospitals. From Vice Presidents of Clinical Operations and Chief Nursing Officers (many with VP-level titles) to VPs of Revenue Cycle, IT, and Population Health these leaders control budgets, vendor selection, and strategic roadmaps that directly affect the adoption of new medical devices, software platforms, services, and partnerships.

As per Ampliz 2025 data, there are 103,933 hospital Vice Presidents in the USA a sizable, specialized audience for B2B healthcare sellers. Because VPs sit between frontline clinicians and the C-suite (CEOs, COOs, CMOs), they frequently balance clinical needs with budgets and operational feasibility. That makes them ideal buyers for products and services that deliver measurable clinical or operational value.

Top 20 Hospital Vice President in US Roles to Target

VP’s NameVP LevelPracticing HospitalsLocationAccess Data
Ralph IadarolaVice President FinanceNewark Beth Israel Medical Center IncNewark, NJ, USASignup Now
Kris ArmannVice PresidentBeloit Health System IncBeloit, WI, USASignup Now
Michele GoodmanVice President, Oncology & AncillariesVail Health IncEdwards, CO, USASignup Now
Cedar J WangVice President of NursingHoly Name Medical CenterTEANECK, NJ, USASignup Now
Jeff HossExecutive Vice PresidentSanford HealthSioux Falls, SD, USASignup Now
Samuel BergerVice President, Business Intelligence & StrategyEquinox Inc.Albany, NY, USASignup Now
Kashmira MakwanaVice President of Legal AffairsAthletico LtdSouth Elgin, IL, USASignup Now
Neal SperoVice President of SalesPresbyterian Healthcare ServicesALBUQUERQUE, NM, USASignup Now
Joel RobinsonExecutive Vice PresidentInnovative HealthcareEverson, WA, USASignup Now
Chip McdanielAssociate Vice PresidentPeople IncBuffalo, NY, USASignup Now
Vicki LyonsVice PresidentSouthern Maine Health CareKennebunk, ME, USASignup Now
Cliff AshtonAssociate Vice President – Facilities ManagementUniversity of Connecticut Health CenterBrooklyn, NY, USASignup Now
Maria FerlitaSr. Vice President, Financial OperationsMaimonides Medical CenterBrooklyn, NY, USASignup Now
Dawn BrokschVice PresidentMemorial Health Care System Inc.Detroit, MI, USASignup Now
Rudolph ValentiniDirector of Dialysis; Vice President of Med AffairsChildrens Hospital of MichiganDetroit, MI, USASignup Now
Desirae WestphalVice President Operations/Grievance OfficerHeart of the Rockies Regional Medical CenterSalida, CO, USASignup Now
John WayVice PresidentMclaren Bay RegionBay City, MI, USASignup Now
Kathy AcunaVice President HR OperationsChristus HealthIrving, TX, USASignup Now
Stephen BrooksVice President, Workforce Development and Talent ManagementGreater Lawrence Family Health Center IncLawrence, MA, USASignup Now
Lindsey MathesSenior Vice President of OperationsClearway Pain SolutionsColumbia, MD, USASignup Now

Using Ampliz healthcare data intelligence to reach VPs

Ampliz-style data platforms accelerate outreach with:

  • Accurate contact lists: Verified VP names, titles, emails, direct lines, and practice affiliations.
  • Role-level segmentation: Filter by VP function (e.g., VP Revenue Cycle) and hospital type.
  • Hierarchy mapping: See which VPs report to which executives — helpful for escalation or sponsorship strategies.
  • Trigger event data: Fundraisers, new C-suite hires, or system expansions — excellent times to outreach.
  • Enrichment: Append organization size, EMR vendor, and specialties to improve personalization.

Workflow example:

  1. Build target list: Filter for VP, Clinical Operations at hospitals >300 beds in the Northeast.
  2. Enrich contacts: Add direct email, phone, tenure, and decision scope.
  3. Score accounts: Prioritize by recent hospital initiatives (e.g., “OR expansion”).
  4. Run ABM campaign: Personalized emails, LinkedIn touches, then a pilot offer.
  5. Track & iterate: Use engagement data to refine messaging and expand to system-level VPs.

Ampliz helps reduce the time sales teams spend researching and increases qualified meetings by ensuring you contact the right VP with the right message at the right time.

Conclusion — Why marketing to hospital VPs matters and how Ampliz makes it scalable

Hospital Vice Presidents are critical levers for change inside hospitals. With 103,933 hospital VPs in the U.S. (Ampliz 2025), there is a large, addressable audience for solutions that improve clinical outcomes, operational efficiency, and financial performance.

Targeting VPs effectively requires:

  1. Precision data — validated names, roles, direct emails and phone numbers.
  2. Role-based messaging — speak directly to the VP’s KPIs and responsibilities.
  3. Low-risk pilot offers — let data do the convincing.
  4. Account-based coordination — align multi-channel touches for high-value targets.
  5. Measurement-first approach — show measurable KPIs and ROI to scale adoption.

Ampliz healthcare data intelligence streamlines each of these steps by delivering accurate, role-specific contact records and enrichment that turn raw outreach into high-probability conversations. When you can find the right VP, know their responsibilities, and personalize outreach to their operational pain points your conversion rates and ROI go up, your sales cycle compresses, and your pilots are more likely to expand into enterprise-level rollouts.

If your product improves patient outcomes, streamlines workflows, or saves money the VP you need to reach is almost certainly among the 103,933 Ampliz-identified hospital VPs. Use targeted, data-driven campaigns to find them, personalize your message to their role, and structure pilots that reduce risk and demonstrate measurable value.

Frequently Asked Questions (FAQ)

Q1: How many hospital Vice Presidents are there in the USA?
A1: As per Ampliz 2025 data, there are 103,933 hospital Vice Presidents across U.S. hospitals and health systems.

Q2: Which VP roles should I target first for a clinical device?
A2: Start with VP, Clinical Operations; VP, Surgical Services; VP, Nursing/CNO; and VP, Medical Affairs — these roles most directly influence clinical device procurement.

Q3: Who do I target for a software/IT solution?
A3: Target VP, Health IT / CIO-level VPs, VP, Clinical Informatics, and VP, Digital Health. Also engage Clinical Informatics leaders for clinical workflows.

Q4: How many touches does it typically take to get a meeting with a hospital VP?
A4: Expect 6–12 touches across email, phone, LinkedIn, and content engagements. ABM programs and warm introductions reduce touches significantly.

Q5: Is it better to target system-level VPs or hospital-level VPs?
A5: Both have value. System-level VPs can enable broader rollouts across many hospitals; hospital-level VPs are often faster to pilot and may have direct budget authority for local projects.

Q6: What’s the best way to measure pilot success for a VP?
A6: Agree on 2–3 clear KPIs (e.g., LOS, ED boarding time, OR utilization), a baseline measurement, and a 30–90 day measurement window to demonstrate impact.