The sales world doesn’t miss any opportunity to look for a prospect but in order to make a prospecting call effective, the only question buzzes in the sales reps’ mind, “what is the best time to make a call?”. Instead … Read More
Author Archives: Truptirekha Das
How Does Account-Based Marketing Actually Work?
These days, many marketers started including account-based marketing into their marketing strategies. As per a Siriusdecision report, in 2016, more than 70% of B2B companies possess staff who are dedicated to the account-based marketing program. Whereas, in 2015, only 20% … Read More
What is SPIN Selling? Definition and Questions
In the sales and marketing domain, there are lots of advice and tips many experts have provided. Though those are useful for all sales and marketing people, the book “SPIN Selling” stands out in the crowd for its unique features. … Read More
8 Successful Sales Strategy Examples
Is your sales growth stagnant despite having different strategies? Are you wondering how to have successful sales? Most of the organizations have different sales strategies. But knowing the successful strategies and implementing those takes a while to improve sales growth. … Read More
What Is Closed-Loop Reporting & Why Is It Important?
Closed-loop reporting is an effective method where marketers can have insights into their marketing efforts whether those are influential to revenue or not. It is always good to have a comprehensive dashboard for a marketer to monitor the health of his/her … Read More
How To Master The Remote Working Culture – For Newbies
Well most of us forecasted that remote working will be a norm in the future but none expected it to be forced into the existing work culture. I mean, the “work from home culture” always existed in startups and some … Read More
How to Deliver A Sales Pitch?
As everyone knows presenting a product or service to an unknown person is a daunting process, knowing the techniques of delivering a sales pitch will strengthen the confidence in the initial conversation itself. There is a myth in the domain … Read More
Marketing Buzzwords That Everyone Should Know in 2020
Stepping into the world of sales & marketing? Can’t figure out the terminologies used by your boss in daily meetings? Don’t fret, because we have got you covered.In this article, we cover the hot marketing buzzwords in 2020 that every … Read More
What is Micromanagement? Are You Being Micromanaged?
Days are gone when micromanagement was working well and it was result-driven. In this era, the result of micromanagement is vice versa. According to Financialsamurai survey, 70% of people leave their job because of either a difficult boss, unfair & … Read More