Sales & Marketing Blogs

Learn Sales & Marketing trends and tips. read case studies and infographics

what is lead scoring?

What is Lead Scoring and How Does it Work?

Lead scoring comes into picture when you have a lot of leads in your sales funnel and your sales reps are not able to track them to measure their behavior. If your reps are tracking the leads’ position in your … Read More

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Sales forecasting - What is it and why is it important?

All About Sales Forecasting: Definition, Methods, and Tools

Forecasting is a crucial business exercise that companies practice. It not only helps to predict future sales but also helps reveal hidden causes of a particular business problem. The companies without a proper sales forecast have a very elusive target … Read More

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Sales funnel templates

Sales Funnel Templates for Start-ups

If you are seeking inspiration for crafting the perfect funnel for your business, here are 17 sales funnel templates for you to have a look at. A sales funnel is a crucial entity for your sales team and can benefit … Read More

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What is a pitch deck?

What is a Pitch Deck & How to Create One for Startups?

Startups quite often need a pitch deck to showcase themselves to prospective venture capital investors or angel investors. It is the first and most important step in the process of raising capital from investors. So it is very crucial that … Read More

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What is sales leadership?

What is Sales Leadership?

A true sales leader drives both the team and business with equal efficiency despite a plethora of obstacles. But generally, when we hear the term “Sales Leadership”, we picture a grumpy boss who doesn’t let his/her team sleep until targets … Read More

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Sales Skills every sales rep should have

13 Sales Skills Every Sales Rep Should Have

If you want to grow in the world of business development, there are certain sales skills you must possess. As easy as it sounds, business development actually requires a lot of strategies, planning and certain basic skills. There are diverse … Read More

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How to generate B2B leads

21 Ways To Generate B2B Leads In 2020

Lead generation for B2B is not about hurtling towards a “secret recipe” that can get you a massive number of leads. Instead, try building the best lead generation strategy that works for your business. It is about understanding and inculcating … Read More

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Cold email templates

12 Cold Email Templates To Generate More Sales

Almost every sales process starts with a series of cold emails. If you’re a newbie in the world of business development, learning how to write effective cold call emails is very crucial. And what better way to write these emails … Read More

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Sales follow up email templates

16 Sales Follow up Email Templates that Convert

Sales reset its strategy clock every month. The strategies keep changing each month based on their effectiveness. Likewise, the email templates should be updated if the existing one is not outcome-driven.  A sales email template is always followed by several … Read More

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