Blog

How to Create a B2B Marketing Budget 2023

Creating a B2B marketing budget is an important part of any business’s financial planning and can make or break its performance in the long run. It takes careful consideration, research, and foresight to ensure that the right strategies are allocated … Read More

SaaS Sales Process: How to Sell SaaS Products

Although SaaS is at the peak among the three tires of cloud computing,  namely PaaS,  IaaS, and SaaS, selling SaaS products requires a well-planned strategy and tactics. As a SaaS provider, you have tons of opportunities in the market as … Read More

Top 18 Medical Device Marketing Strategies To Watch in 2023

When it comes to healthcare marketing, the competition is stiff. Whether you are in the pharmaceutical or in the medical device industry, to sell your product or market your service you need a marketing strategy to scale your business. And … Read More

6 Digital Marketing Strategies for B2B Companies

Digital marketing can be a powerful tool for B2B companies looking to expand their reach and attract more customers. With the right strategies in place, you can make sure your business stands out from the competition and drives more leads … Read More

SaaS Cold Calling Tips: 10 Effective Cold Calling tips for SaaS companies in India

Though the most traditional and uncomfortable marketing tactic SaaS cold calling is, it is one of the best marketing strategies that help you to get clients to propel your business. Cold calling is a cost-effective and human center way of … Read More

10 Easy Tips and Strategies to Deal with Nurse Burnout

Long working hours, stressful working conditions, and a higher workload have made nurse burnout a very common phenomenon. Burnout among nurses was very common before the pandemic also, but the pandemic made it worse. As of a 2017, Kronos study, … Read More

Best Presentation Software For Sales Team

Sales teams have to be able to deliver effective presentations in order to close deals and earn revenue. The right presentation software tool can make a big difference in how well your sales team performs. There are a lot of … Read More

How To Clean Your Healthcare Contact Database

Cleaning up healthcare contact databases is so important to take full advantage of healthcare big data. All the benefits of healthcare big data, namely improved care, increased revenue, and better decision making will be realized only if the quality of … Read More

What The Evolution of Cybersecurity and Privacy Means for B2B Marketing

Cybersecurity and privacy regulations are becoming increasingly stringent, which will have a major impact on b2b marketing. Businesses will need to take steps to protect their networks from unauthorized access and invest in more sophisticated security measures, such as data … Read More