Kantar IMRB

Market Research

Headquarters: "A" Wing Mhatre Pen Building, Senapati Bapat Road, Mumbai, MH, India, 400028

Phone: NA

Website: www.imrbint.com

Founded: 1971

Employees: 1001-10000

Stock Exchange: NA

SIC Code: 8731

About Kantar IMRB

Kantar IMRB is a pioneer of market research services in Asia. It partners its clients across the entire brand life-cycle through ... a unique mix of innovation and analytical thinking to design customized solutions that deliver the greatest impact. Kantar IMRB’s suite of solutions is designed on frugal, agile innovation and adds value, real value, to help clients make impactful decisions. By leveraging on its large array of syndicated services and specialist divisions, Kantar IMRB helps clients in crafting marketing and consumer strategies. Kantar IMRB has created products and frameworks for global clients using the expertise and knowledge of emerging markets. With a multidisciplinary and multi- cultural workforce, Kantar IMRB is at the forefront of research and consulting services. Kantar IMRB has been a leader in setting up industry measurements like India’s first TV rating system (TRPs), the first and only household panel in the country –Household purchases of FMCG’s (Kantar World Panel), the National Readership Survey (NRS), first IT (ITOPS) and Digital ( I Cube) studies, Online audiences (WAM) and Mobile usage (Mobi Track). Kantar IMRB also played an important role in the standardization of market research practices in India and was responsible for creating the Socio-Economic Classification (SEC) system in 1983 – a method now used across India to segment and define target audiences. An eight-time recipient of “Agency of the Year”, Kantar IMRB’s footprint extends to 49 offices across 67 countries. Visit: www.imrbint.com for more information Show more

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Frequently Asked Questions Regarding Kantar IMRB

Where are Kantar IMRB’s headquarters?

Kantar IMRB’s headquarters are in "A" Wing Mhatre Pen Building, Senapati Bapat Road, Mumbai, MH, India, 400028

What is Kantar IMRB’s industry?

Kantar IMRB is in the industry of: Market Research

What is Kantar IMRB’s official website?

Kantar IMRB’s official website is www.imrbint.com

What is Kantar IMRB’s SIC code?

Kantar IMRB’s SIC: 8731

How many employees are working in Kantar IMRB?

Kantar IMRB has 1001-10000 employees

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