The high demand for physicians is impeding the recruiters from implementing physician recruitment best practices to secure the top ones!
However, a concentrated effort and the best physician recruitment strategies can help in the successful hiring of primary care physicians.
Here are 12 tips for you to recruit primary care physicians in 2023
1. Focus on what you can control
It is hard to attract candidates for a specific location, especially the rural areas. One of the best Physician recruitment ideas is to accept what you cannot and can change.
Make sure to focus on what you can. For some of the candidates, it may be the compensation packages, benefits, including vacation times, as well as flexible scheduling.
Make the position more exciting, and hire different people for covering the weekend shift and night shift. This will drive the target physicians to work on weekdays.
2. Evaluate your Compensation
Do you have a compensation package for the recruits? If you are not offering competitor compensation, it might be difficult to have a candidate that you want.
Take a look at the different compensation packages offered by the competitors and see where you stand.
Need more money to find the right candidate? Speak to the hospital board of directors who are in practice and handle finances, and get approval for the additional compensation.
3. Figure Out What’s important to Recruits
What you and your organization find important, the physician may not find equally important. Where one physician might be interested in the monetary component of the job you are offering, the other might be attracted to the perks you offer.
Listen to what the candidates have to say and tailor them as per the role. Learn about the candidates’ motivation and use the information to craft the best offer for them.
4. Be Proactive
Anchor to the advertising for searching the candidates. Make it a part of your physician recruitment strategies to find out candidates that you may not have found otherwise.
Speak to your physicians proactively who are already on the staff to spread the word about hiring. Their networks will help get the advertisements into the tight and right circle.
You may also offer a hiring bonus or a perk for the person bringing in the candidate ideal for the job.
5. Start Early
Know that searchers can take time, especially when the physician is supposed to relocate. It is better to get an early start on the search process.
It will help you find qualified applicants before you set to panic.
Make sure to revise a plan and strategy beforehand to find the appropriate primary physician recruit.
6. Stand out
Some of the specialties have short supply, especially the primary care physicians. As the demands have increased, so has the competition.
One way to stand out among your competitors is by providing the physicians a value and support to the current physicians and families.
During interviews, you can also bring together the candidate and their spouse with the current physicians’ families. They can show how happy they are with the organization.
7. Recruit the Family
It is possible for the physicians’ partners and children to bring the best support to the community.
Help the process by displaying what the community has to offer to the family. Based on their specific interests and needs including the spouse’s job search, understand how to hire physicians while helping the community.
You can give their spouse a tour of the place, along with the amenities like schools, cultural institutions, homes, and houses of faith.
8. Know your Organization
If you have successfully recruited the primary physicians, then you know that your organization is doing a great job. Share this information with the applicants to showcase stability and peer job satisfaction.
And, if your organization is not able to hire primary care physicians efficiently, then it is a good time to fix that problem.
Find out why you’re bleeding talents, and make some changes to your approach to how to find physicians to recruit!
Perform the strategies and run anonymous surveys to help gather information depending on the organization.
9. Be Flexible on Timing
Though you might be on a tight schedule to hire the ideal physician you may lose the best candidate trying to fit them into your narrow box.
Try being flexible on the timings and have some backup options in case you need to make short-term hiring decisions while you wait for the permanent physicians.
10. Keep your Search Notes
The mistake that most recruiters do is they throw away the past candidates’ notes and resumes. Never do that.
You never know when the previously interviewed candidate can add to your benefit. In a few years, there must be a right time to hire them.
Or, maybe they might be open to relocating to which they were reluctant earlier. Stay in touch with the candidates that you liked and ask them to stay engaged with you.
11. Continue the Momentum
Once you are able to recruit the right primary care physician, it is time to sign the contract and prepare to relocate them. Keep them updated about the community.
Remember physician retention is also a part of the physician recruitment best practices.
Make them feel comfortable with the changes that are coming and ease up the transition.
12. Consider Advanced Practicioners
Troubling with primary care physician hiring? Well, you can always switch and hire advanced practitioners instead. However, it depends upon what your organization needs.
You will need to bring strategical changes in practices to hire advanced practitioners. The first step can be to look into the ways that can divide up the between physician extenders and physicians who are already on the staff.
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